Looking for freelancer SEO expert in India? I am Kumar having 11 years of experience, hire me as a dedicated SEO consultant to get best services. Based in India, I have worked for few giant companies and later started providing internet marketing services independently. Honestly I won’t say that I am an SEO Expert since algorithm keeps changes, however I do spend good time on research, reading and practical implementation on sites. Thus I am pretty much confident that I can delivery best result at competitive rates.
What is SEO and its Process
Search Engine Optimization or SEO as it is more popularly known, has become a necessity in this information age. It is the process of making your website much more visible to various search engines so that it appears among the top results under the relevant search queries.
SEO serves different purposes for different people. It depends on the purpose of the website, whether it is an e-commerce website, or a travel, or finance, or an education website. Or it can vary according to the objectives it aims to achieve, like increasing sales, increasing visibility or establishing of brand.
I am here to provide valuable information and my services. However if you don’t have budget to hire an SEO expert in India then you are most welcome to learn the basics of SEO. You an also request for free seo consultation here. Here we outline a few simple steps to go about SEO for your own website.
Being an SEO specialist, I tell all my prospective client to spend few hours on keyword research before starting any online promotion work. This is the most important preliminary step that needs to be considered. You have to concentrate on the main essence of your website and bring it down to a few key phrases that would connect to your website. It is recommended that you close in on around five key words for the entire website overall, and one to three phrases for individual pages.
Check the Competition
Another important strategic move is to check out your competition. Know their ranking and what kind of strategy they are utilising. The lesser the competition, easier it is to gain the edge over them. This step is vital in determining the resources you need to allocate towards your SEO.
Fix and Clean up Website
If you are just setting out to create a website, you are at an advantage. You need to ensure that you consider search engine friendly design and architecture when developing your website. This will save you a lot of cost later on, and give you an edge over other similar websites.
Search engine friendly design is not very complicated to understand, and for the most part it is user friendly too, which works out as a double advantage for you.
Add Informative Content on Your website
It goes without saying that Good content is the pioneering strategy for you to grow your website. One thing to keep in mind is that you need to regularly update your content and adjust to the changes in the market. Also, keep in mind that your content has to be good quality and related to what your website is about, but not necessarily aimed to increase traffic and exposure to your business directly. It has been found that many other websites and Search engines avoid linking to such content that is only there as a sales pitch.
Create Sitemap for User and Search Engines (XML)
All major search engines allow the submission of a sitemap from a webmaster console. They in turn provide reports and statistics which make them invaluable tools since they provide insights into subtle problems which would remain undetected in your website. An experienced seo specialist can help you to generate xml sitemap and submit it to the search engine, which will help your website to get it crawl easily.
Add Analytics to monitor Traffic
Web analytics are very important in understanding what how your different actions translate into results in the case of your website. When you engage in any activities like SEO, or email marketing, or Banner Ads, or Paid Search, or Affiliate marketing, then you need analytics in place to let you know what is working favourably, so that you steer clear of the things that don’t work out that well for your purpose. This helps gauge the effectiveness of your online activities and will help you allocate resources to the things that help your website along.
Get Genuine Back Link
Inbound links are crucial to SEO as they are one of the main parameters upon which every search engine relies, to rank pages in their search results. And it is necessary for you too. Only when people see links to your work, will they actually know who you are and what you do. This activity should be proactively done, so that you find more people willing to link to your content.
Social media is the fundamental lifeline of your website. It lets you talk to and engage people who you are reaching out to. Listen to their needs, their concerns, their criticism, and build your groundwork around it. It also allows for networking and brand building at a fraction of the cost of your regular offline methods.
Ranking and Traffic Analysis
This is a constant activity that you need to keep undertaking in order to keep your Website SEO optimized. Keep analyzing the data and evaluate the success of the steps you took. Look for different trends and use them to shape any future marketing needs that you have. Along with your website’s ranking, it is necessary to keep an eye on traffic trends. Your SEO efforts should directly result in increase of traffic, and higher conversion rates.